Spearmint
Menthol
Peppermint
Citrus
Tropical
Wild Berries
Watermelon
Understanding LUMI Strength: The Dot System Explained
Most nicotine pouch brands print a row of dots on the can as a quick strength indicator — more dots means a stronger pouch. The catch is that dots aren't standardised: the same number of dots can mean very different nicotine levels from one brand to the next, so it's easy to get caught out when switching. To keep things simple for anyone moving over from other brands, LUMI uses the same 6-dot scale as the UK's most popular brand, VELO. Here's exactly what each LUMI strength means, in milligrams and in dots.
| LUMI label | Strength | Nicotine per pouch | VELO band | Feels like |
|---|---|---|---|---|
| Normal | ● ● ○ ○ ○ ○ | 6mg | Mellow | Mild, gentle — great for starting out |
| Strong | ● ● ● ○ ○ ○ | 8mg | Original | Balanced everyday strength |
| Extra Strong | ● ● ● ● ○ ○ | 11mg | Original | Noticeable, satisfying hit |
| Ultra Strong | ● ● ● ● ● ○ | 14mg | Intense / Extra Strong | Intense, fast nicotine release |
| Ultra Strong Max | ● ● ● ● ● ● | 17mg | Intense / Extra Strong | Our strongest — for experienced users |
How LUMI Dots Compare to VELO
| Dots | VELO band | VELO nicotine | Matching LUMI strength |
|---|---|---|---|
| 1–2 | Mellow | 4mg – 6mg | Normal (6mg) |
| 3–4 | Original | 8mg – 11mg | Strong (8mg) & Extra Strong (11mg) |
| 5–6 | Intense / Extra Strong | 14mg – 17mg | Ultra Strong (14mg) & Ultra Strong Max (17mg) |
Available Flavours & Strengths
| Flavour | Type | 6mg | 8mg | 11mg | 14mg | 17mg |
|---|---|---|---|---|---|---|
| Peppermint | Mint | ✓ | ✓ | ✓ | ✓ | ✓ |
| Spearmint | Mint | ✓ | ✓ | ✓ | ✓ | ✓ |
| Menthol | Mint | ✓ | ✓ | ✓ | ✓ | ✓ |
| Watermelon | Fruit | ✓ | ✓ | ✓ | — | — |
| Tropical | Fruit | ✓ | ✓ | ✓ | — | — |
| Wild Berries | Fruit | ✓ | ✓ | ✓ | — | — |
| Citrus | Fruit | — | — | ✓ | — | — |
Dots vs Milligrams: What's the Difference?
Here's the thing many users don't realise: a lot of people pick their pouch by dots alone, treating "four dots" as a fixed strength. But dots are just each brand's own shorthand — they aren't a regulated measurement, and they vary between brands. The only true measure of how strong a pouch is is the nicotine content per pouch, shown in milligrams (mg).
That's why every LUMI can shows both. We use the same 6-dot scale as VELO so anyone switching knows exactly what they're getting, but we always print the real mg figure too — so you can choose by the number you trust. If you're coming from another brand, check the mg rather than just counting dots, and you'll never be caught out by a pouch that's stronger or weaker than expected.
Frequently Asked Questions
What do the dots on the can mean?
The dots are a quick visual strength indicator on a 6-dot scale — the more filled dots, the stronger the pouch. LUMI uses the same dot scale as VELO so switching is easy, and we always print the exact nicotine content in mg alongside the dots.
Are dots the same across every brand?
No. Dots aren't standardised, so the same number of dots can mean different nicotine levels depending on the brand. Always check the milligram (mg) figure for the true strength.
What's the strongest LUMI pouch?
Our strongest is Ultra Strong Max at 17mg (six dots), available in all three mint flavours. It's intended for experienced users.
Which strengths do the fruit flavours come in?
Watermelon, Tropical and Wild Berries are available in 6mg, 8mg and 11mg. Citrus is available in 11mg only. All mint flavours come in the full range from 6mg up to 17mg.

